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    • FAQ
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 Advisory Committee Member Profile


Adelaide O'Brien

IDC
Director, Research
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Areas of Expertise
Introduction to Customer Experience, Customer Experience Strategy for Success, Accelerate & Improve Decisions With Data, Customer-Focused Innovation, Customer First Culture
Adelaide O'Brien is Research Director for IDC Government Insights responsible for Government Digital Transformation Strategies. Ms. O'Brien assists clients in understanding the full scope of efforts needed for digital transformation, and focuses on technology innovations such as Big Data, AI, and cloud in the context of customer experience, providing data driven benefits and services, and public health protection. 

She understands threats and opportunities facing government's ecosystems, leveraging agency information as a critical asset, allowing stakeholders to make better decisions and experiences for customers, and reacting in real time to limit liabilities and manage risks.

Ms. O'Brien is recognized as a valued thought leader by U.S. federal agencies and the vendors serving government and has been named one of the top 100 leaders throughout the federal IT community.

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School of Professional & Continuing Studies
University of Richmond
490 Westhampton Way
University of Richmond, VA 23273
Phone: 804.289.8133
spcs.richmond.edu

Contact Us

Adrienne Sobolak - Program Manager
Customer Experience
Email: asobolak@cx.richmond.zschool.com
Phone: 804.352.3443
 
Ellen Walter - Program Manager
Distinguished Women in Leadership
Email: ellen@wl.richmond.zchool.com
Phone: 713.292.0116
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