Advisory Committee Member Profile
Director Communications Strategy
Areas of Expertise
Allison Duffee is a Brand and Marketing leader who is passionate about creating exceptional consumer experiences. With more than 20 years of involvement in advertising, sales, brand marketing, and business development, Allison is known as a “Possibility Thinker” for her ability to drive results and lead high-performing teams within large organizations. She is currently Director of Communications Strategy at CarLotz.
In her career, Allison has worked extensively with both B2C and B2B brands, launching personalized experiences for customers, leading product development & marketing strategy, as well as enhancing face-to-face engagements for Small Business customers. She holds a passion for building high-performing teams and working with individuals to develop and fulfill their leadership potential. Her work mentoring individuals and partnering with local and national organizations to support training & development for entrepreneurs led her to Fielding Graduate University to obtain her certificate in Evidence-Based Coaching.
Prior to CarLotz, Allison spent 14 years within Brand Marketing and Product teams at Capital One, and before that held several positions with The Martin Agency. Allison has served as an Adjunct Professor at the prestigious VCU Brandcenter since 2008, leading the next generation of Marketing and Advertising professionals in the foundations of Media and Brand Management.
Allison currently resides in Manakin-Sabot, VA with her husband, Tim; son, Ben; and furry family members Ripley and Jessica.