Advisory Board Member Profile
Issues & Answers Network Inc
Areas of Expertise
Introduction to Customer Experience, Customer Experience Strategy for Success, Accelerate & Improve Decisions With Data, Principles Of Customer Relationship Building, Customer First Culture
Peter McGuinness is President of Issues & Answers Network, Inc. (I&A), a global market research firm he founded in 1988, headquartered in Virginia Beach, Virginia. I&A has over 400 employees in the US conducting telephone, web and in-person surveys and focus groups.
The firm has conducted over 18,700 studies. I&A also conducts research with 40+ alliance partners worldwide who conduct surveys in over 90 countries.